Job Detail

Content Creator - Agensi Pekerjaan Aplikasi Sdn. Bhd.

Date Posted: Jun 28, 2020
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Job Detail

  • Location:
    Shah Alam, Selangor, Malaysia
  • Company:
  • Type:
    Permanent
  • Shift:
  • Career Level:
    Junior Level
  • Positions:
    2
  • Experience:
    1-3 years
  • Gender:
    No Preference
  • Degree:
    Diploma
  • Apply Before:
    Jul 31, 2020

Job Description

  • Assist and manage day-to-day operations of social media marketing, CRM, email marketing and web content update with relevant information and photographs.
  • Maximize revenues from Hotel websites, optimise and analyse website performance and initiate improvements and updates.
  • Monitor, track and analyse Hotel websites to drive consumer traffic, brand awareness, booking conversion and revenue.
  • Assist & Manage marketing agencies to deliver strategic goals and maximum ROI.
  • Lead, coordinate and manage digital marketing initiatives and campaigns with internal teams.
  • Support group’s digital roadmap by implementing, facilitating and driving marketing initiatives and campaigns.
  • Establish and share digital trends, online travel marketing best practices, key travel industry and consumer trends to internal teams.
  • FOCUS AREAS: Social Media Management
  • Monitor day-to-day activities of hotel social media channels; manage and update all social presences of the hotel and activities within Sunway Resort City.
  • Monitors overall social media listening; creates alerts through Revinate, and other social tools (Google, Facebook, Weibo, Socialbakers).
  • Manages active and engaged communities around defined or trending topics; performs social media canvasing and lead generation.
  • Communicates with GM and Dept. heads for appropriate messaging needs/ responses to Guest Reviews (TripAdvisor, OTAs).
  • Monitors community feedback in real-time drives daily engagement with public interaction for the hotel’s official social presences (FB, Twitter, Weibo, etc).
  • Develops unique hotel and destination content (posts, photos, videos, infographics, etc); sources and leverages quality User Generated Content in social amplification efforts and ensure usage rights for all materials.
  • Verifies Brand positioning and voice is fully adhered and activated at the property level.
  • FOCUS AREAS: Website CMS
  • To carry out constant maintenance and updating of the Hotel’s main webpage.
  • Update and enhance the Hotel’s plasma screens with on-going marketing programs and initiatives.
  • Coordinates with Channel Marketing and Creative teams on monthly promotional email campaigns.
  • Responsible for preparing mail-out and online exposure value reports on a monthly basis.
  • Qualifications & Experience
  • Bachelor’s Degree in Business, Marketing, Journalism or related discipline
  • 1-4 years of experience in online marketing, communications, strategic planning and brand management in the hospitality, lifestyle or consumer goods industry
  • A self-starter with good organisation, methodical and multitasking skills with the passion to deliver quality work in tight deadlines.
  • Able to propose sales, marketing plans, promotion and activities.
  • Ability to handle marketing reports, presentations and media relations.
  • Strong project management or organisational skills.
  • In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, Youtube, Twitter, Instagram, Weibo, TripAdvisor etc.) and how they can be deployed in different scenarios.
  • Ability to effectively communicate information and ideas in written and verbal format, and build and maintain relationships.
  • Team player, with the confidence to take the lead and guide other departments when necessary.
  • Have basic knowledge of principles of SEO (Search Engine Optimisation).
  • Public relations, Communications, Marketing and/or Community Management experience.

Benefits

  • Flexible hours
  • Snacks
  • Communication allowance
  • Travel allowance

Company Overview

Shah Alam, Selangor, Malaysia

We are a talent resourcing specialist company that have successfully made millions of Ringgit worth of candidate placements in the past 4 years. We equip the latest technology and efficient work processes to help us place quality candidates and becau... Read More

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2-2B, Tower 9, UOA Business Park, 1 Jalan Pengaturcara U1/51A, 40150 Shah Alam, Selangor, Malaysia